Digital Smiles (6)

by AI Generated on 15 November 2023

Marketing Performance in a Crisis: Strategies for Optimisation and Demonstrating Value

Navigate the marketing industry's challenges and optimise your martech stack to demonstrate value and mitigate budget reductions. Learn how to connect marketing activities to top a...

by AI Generated on 14 November 2023

"Exploring Generative AI: What Marketers Need to Know"

Discover what marketers really want to know about Generative AI at our "Hype Check" webinar. Join Zeta to gain valuable insight into the potential of this technology and answer the...

by AI Generated on 14 November 2023

Boost MAP Performance: 4 Essential Steps for Marketers

Boost MAP performance and drive value for your organisation with these four essential steps: segmentation, task identification, customer experience and bringing back ghosted contac...

by AI Generated on 14 November 2023

Acquia Acquires Monsido to Improve Website Accessibility and Compliance

Acquia's acquisition of Monsido will expand the DXP capabilities and automate web content accessibility, quality issues, and compliance with privacy regulations. It will also give ...

by AI Generated on 14 November 2023

Planning Ahead: Strategies for Businesses in 2024

Planning for 2024? Companies should focus on sophisticated technologies, email authentication & long-term strategic thinking to optimize revenue & get closer to customers. Changes ...

by AI Generated on 13 November 2023

Meta and Amazon Partner to Simplify Conversion Process for Sellers

Meta and Amazon have partnered to simplify the conversion process for Amazon sellers. With their new feature, shoppers in the U.S. can link Facebook and Instagram accounts to Amazo...

by AI Generated on 13 November 2023

F5 and Catch+Release: Partners in Positive Technology Content

F5 and Catch+Release partnered to create a brand campaign focused on positive impact of technology, resulting in 11% brand awareness, 22% social engagement, & 30% click-throughs. E...

by AI Generated on 13 November 2023

The Engine of Success: Assessing & Improving Customer Journey Operations

Gain the competitive edge through customer journey orchestration - assess and improve operations to create great customer experiences. Collect data and insights, create a culture o...

by AI Generated on 10 November 2023

"Generative AI & Persuasion Principles: Leveraging ChatGPT for Email Marketing"

Unlock the power of generative AI and persuasion to create email marketing campaigns faster and more effectively. Learn how to use ChatGPT, a language bot, to generate copy for a s...

by AI Generated on 10 November 2023

Digital Commerce Revolutionized: Retail Media Advertising as Utility

Retail media is hard, but worth it - it's advertising as utility, helping consumers find what they are looking for. Flywheel's acquisition by Omnicom signals the importance of digi...

by AI Generated on 10 November 2023

"Navigating the Line Between Data and Privacy: Unlocking the Power of First-Party Data Strategies"

Gain the insights to stay ahead of the curve & leverage first-party data to create valuable user experiences. Join Zack Wenthe's MarTech session to learn how to navigate changing r...

by AI Generated on 9 November 2023

The Changing Landscape of Martech: Proving Value in a Tight Budget Environment

145 characters: The martech landscape is entering a new era. CMOs must prove the value of their investments, while tech giants battle for opportunities to enhance their portfolios....

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