Leverage First-Party Data for a Winning CRM StrategyBusinesses today are increasingly recognizing the importance of first-party data in driving successful customer relationship management (CRM) strategies. To capitalize on this data, businesses need to ensure they have clean, complete and connected data, and align their one-to-one marketing and first-party data strategies. AtData is hosting a webinar to help technology-savvy business professionals leverage first-party data for a winning CRM strategy. The webinar will explore how to ensure the right data is collected from the very first interaction at the point of ingestion. It will also provide valuable insights into how to maximize the value of first-party data and use it to optimize CRM and ensure targeted and personalized messages. By attending the webinar, you will learn how to ensure your data is clean, complete and connected, and how to align your one-to-one marketing and first-party data strategies. You will also get the chance to hear from data experts on the importance of first-party data in driving successful CRM strategies. Don't miss out on this invaluable opportunity to learn how to leverage first-party data for a winning CRM strategy. To register and attend the webinar, simply click the link provided. For more MarTech webinars, click here.
Originally reported by Martech: https://martech.org/leverage-first-party-data-for-a-winning-crm-strategy/
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