AI-Powered Marketing in 2024: A Playbook for Success
B2B marketers face a unique challenge in reaching their niche audiences, often with technical offerings, and with tighter budgets than B2C counterparts. However, a recent survey has found that over 50% of B2B marketers have plans to increase their marketing budget over the next year – and they are looking to AI to help them succeed.
Join MNTN as they walk through how B2B marketers can utilize the rapidly evolving AI technology. Learn more by registering and attending “AI-Powered Marketing in 2024: A Playbook for Success,” presented by MNTN. This webinar will discuss the use of AI for B2B marketing, covering topics such as predictive analytics, AI-driven data segmentation and personalization, and AI-driven content optimization.
The webinar will also cover the use of AI for customer journey optimization, as well as AI-driven customer experience management. It will also discuss the implications of AI for marketing automation and the strategic importance of AI-driven decision-making. Finally, it will discuss the challenges and opportunities of AI-powered marketing in 2024 and beyond.
With the right strategies, B2B marketers can use AI to gain a competitive edge in the future. Register now to learn how AI-powered marketing can help your business succeed in 2024 and beyond.
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Originally reported by Martech: https://martech.org/ai-powered-marketing-in-2024-a-playbook-for-success/
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