Digital Smiles
Business-to-business (B2B) commerce is undergoing a digital transformation, and companies that fail to keep up with rising customer expectations risk being left behind. Recent research conducted by Deloitte Digital shows that 77% of B2B executives agree that digital transformation is critical to their company's success. To help businesses understand what's needed to stay ahead of the competition, Deloitte Digital is hosting a webinar titled "4 B2B Selling Trends to Catapult You Ahead of the Competition". The experts will present the research findings and discuss the four trends that lead to stronger customer relationships: higher satisfaction, stronger spending, better retention and deeper trust.
Deloitte Digital's research reveals that B2B customers are increasingly expecting digital experiences and features when selecting a seller, so companies must be prepared to meet these expectations. The webinar will discuss how businesses can use digital technologies to enhance customer experiences, such as using customer data to personalise product offerings and using AI to automate processes. It will also cover how to use customer data to understand customer behaviour, how to use analytics to make better decisions, and how to leverage digital experiences to build customer loyalty.
The webinar will provide insights into the latest trends in B2B commerce and how businesses can leverage them to stay ahead of the competition. It will also provide actionable advice on how to use digital technologies to enhance customer experiences and build customer loyalty. By attending this webinar, businesses can gain a better understanding of the trends in B2B commerce and the strategies they can use to stay ahead of the competition.
Originally reported by Martech: https://martech.org/4-commerce-trends-to-watch-next-year/
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